Our mission

By 2030, there will be no new HIV cases in the UK. Everyone living with HIV will be diagnosed, in treatment and care, free from stigma, and able to take advantage of life’s opportunities.

Our mission is realised through our strategy.

Our vision

A UK with no new HIV cases, where HIV does not hold anyone back.

Our aims

Across the UK, we aim to: 

  • end new HIV cases by 2030
  • support people living with HIV to live well
  • eradicate HIV-related stigma.

Our goals

1. Find those with undiagnosed HIV 

Encourage people to test for HIV in ways that work for them, including testing in NHS settings, and focus innovations on reaching people with undiagnosed HIV using healthcare.

2. Support those newly diagnosed with HIV 

Provide the UK’s leading support programme for newly diagnosed individuals, helping them understand their diagnosis, access care, and support their journey with a choice of services to best suit their individual needs.

3. Support those new to the UK with HIV 

Offer guidance, peer support, and networks to help people new to the UK access HIV healthcare, stay well and overcome HIV stigma.

4. Re-engage those who have fallen out of HIV care or are at risk of becoming lost to HIV care 

Develop targeted strategies to reconnect people with healthcare services and ensure they remain in treatment.

5. Support people as they age with HIV 

Ensure older people living with HIV receive appro­priate healthcare, social support, and advocacy – especially those with years of untreated HIV or who had access to early drugs and medical care.

6. Tackle HIV stigma and discrimination 

Lead initiatives to end HIV stigma, particularly in personal relationships, healthcare settings and the workplace.

Our values

Our values underpin how we work as an organisation and as individuals within it.

Ambitious for change 

Achieving our goals requires bold action and a clear vision for the future.

Working together 

We work with partners, donors, funders, service users, and colleagues – learning from and supporting each other.

Guided by lived experience 

We put the needs of people living with and affected by HIV at the heart of everything we do, valuing diverse voices and experiences.